How To Tell Whether Your Idea Is Worth Investing In
Do you have a great idea for improving your industry? For most people, inventing a new product is foreign territory. There are multiple steps (and costs!) involved in bringing an idea to life — like market research, product design and prototyping, patent and legal fees and marketing, just to name a few…
Big Idea? Big Deal – What You Actually Need To Start Up
When we launched Tatango, an SMS marketing platform for small businesses, we thought we knew everything. Man, were we wrong! We quickly learned that tech entrepreneurship is not just about having a big idea anymore; it’s also about the implementation of that idea. Looking back on all I’ve learned