For Sunny Bonnell, Success Isn’t An End Point, But An Ongoing Process
Sunny is the co-founder and creative director at Motto, a branding firm that helps visionary entrepreneurs build inspiring brands.
5 Questions To Get To The Heart Of Your Business
Why will you succeed? I love this question because it forces…
12 Things I Wish I Had Known At My College Graduation
Eight years ago, my partner and I started our branding firm, Motto. We were both in our twenties and we had a desire to make a mark on the world and help our clients do the same. As young guns with no prior agency experience and $250 to our names, all we had was ambition and heart. Everyone warned us…
Friday Top 10 Tech Reflections
Our patience is short, our memory is short, and our time even shorter. The startup hustle makes it impossible to absorb all the great stories, industry news, tips and advice directed our way. Shouldn’t there always be a second chance? Some new companies are too promising to miss, some people so inspiring…
Branding With Purpose: Sunny Bonnell Of Motto
I’m willing to bet that most entrepreneurs who inspire other business leaders place minimal importance on profit. We cite dollars and cents because they’re easy to measure, yet they have little to tell us about success, about… fulfillment. Trying to answer the question, “What is the soul of my company?”…