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This is already an effective and successful online destination for art shoppers with more than $460 million in inventory. Masterpiece Online (www.

masterpieceonline.com) is one of the most important websites for showcasing and buying art from all over the world. Masterpiece Online was created in order to become the leading online art community.

This company is based in the fact that it connects art galleries and artists directly with art, antique and jewellery consumers worldwide. Via its online presence, it inherently reduces the traditional barriers of brick and mortar sales and removes the time and distance issues that impede art, antique and jewellery commerce

This company breaks the traditional paradigm of ‘pay per listing’ on the internet used by Ebay, etsy.com and Artnet. This online resource is an interesting business model that allows for unlimited listings by galleries and artists. This could be considered as the future of art distribution for every gallery and artist.

Art buying in the 21st century has shifted its focus to online browsing and purchasing. With hectic schedules and less free time, the online marketplace has become a convenient and necessary source for clients looking to peruse available art. Masterpiece Online offers an invaluable service to anyone looking to purchase or sell quality fine art.

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