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What It Really Takes To Reinvent You: The Roadmap To Successful Reinvention
Jun06

What It Really Takes To Reinvent You: The Roadmap To Successful Reinvention

Not only have I reinvented my business, but I have reinvented myself and I have reinvented (and reinvested in) my relationships — something I will do again and again in the years to come. I am often asked this question about my own path in business: “How did you go from being a winery owner to a marketer…

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How To Tell Whether Your Idea Is Worth Investing In
Jun06

How To Tell Whether Your Idea Is Worth Investing In

Do you have a great idea for improving your industry? For most people, inventing a new product is foreign territory. There are multiple steps (and costs!) involved in bringing an idea to life — like market research, product design and prototyping, patent and legal fees and marketing, just to name a few…

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5 Ways To Prepare For A Near-Perfect Product Launch
Jan29

5 Ways To Prepare For A Near-Perfect Product Launch

If someone asked you to cram a year’s worth of work into one week, could you do it? Would you? Any sane person would refuse the request, but hundreds of companies take on the challenge each year when launching new products. That means issues that would normally be mere annoyances — down servers, hour-long…

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Friday Tech Top 10 – Beta Gold, Engineering Stars, And Internet Secrets
Jan10

Friday Tech Top 10 – Beta Gold, Engineering Stars, And Internet Secrets

From the cab bed of big rigs, from roots in Harry Potter fandom, from platforms for crowdsourced travel – we have stories and interviews this week with innovators of great variety. And they are on the move! Friends, these entrepreneurs are changing everything from how we conduct business to how elections…

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10 Reasons To Write A Business Plan (Even If You Think You Don’t Need One)
Jan06

10 Reasons To Write A Business Plan (Even If You Think You Don’t Need One)

The biggest reason to write out a business plan regardless of any financing option concerns is that it can help you stay organized and remain on track. Businesses without a plan can easily get off-target, and revenues will suffer as a result. Creating a plan with expense projections, revenue forecasts…

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