8 Simple Split-Testing Tools To Try

  • August 21, 2013

I’ve used Visual Website Optimizer for many clients and it works really well. They have a fantastic and easy-to-use interface and it does the job. It’s not the cheapest solution, but it’s worth it when a small increase in conversion equals a significant amount of revenue for your company. The new…


How To Position Your Startup To Attract Top Tech Talent

  • December 11, 2012

Building a company is about “doing,” so if you need to partner with a technical co-founder or hire top engineering talent to do so, then start networking and building relationships within the technical community now to find the right candidates. There is no magic formula for building a technical team as a…


5 Things To Know Before Split-Testing Your Startup Website

  • November 5, 2012

Split-testing – when you create variations of your website and test which ones perform the best – is quickly becoming the rage among marketers and entrepreneurs. It’s the tool of choice by most “growth hackers,” marketing people focused on attracting more users, conversions and the like. Many potential…