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Startup SEO – What You Can Expect To Encounter

  • September 18, 2013

Every new startup wants to rank highly in the search engines. Why? Because they know that by placing prominently for key terms, they’ll not only generate a great deal of targeted incoming traffic to their website, but they’ll also be viewed as a legitimate brand by those searching in their particular space…

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What Twitter Can Teach You About Startup SEO

  • September 9, 2013

I know what you’re thinking: How can Twitter teach me anything about startup SEO? But slow down – if you’re willing to suspend your skepticism for a few moments, you might be surprised at how much you can learn from a site based on 140-character messages. Tweets, by definition, cannot be lengthy. They have to…

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Hot Searches So Good I Just Can’t Look Away

  • June 13, 2013

Okay, so Google is not exactly known for rocking the “visually pretty” side of things, right? I know this is something I’ve complained about before, but I just can’t understand why a company with as much money and smarts and resources as Google can’t seem to get their shit together on the design side of…

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6 Ways To Optimize Your Retail Website For Search Engines

  • December 6, 2012

One of the main marketing strategies that can help online retailers build a successful Internet business is search engine optimization (SEO), the process of tailoring your website to the algorithms that search engines use to rank websites based on “signals” that the site emits. However, search engine…

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OptimalKeyword.com – Find The Best Keywords

  • February 20, 2012

OptimalKeyword.comNot everybody has got thousands of dollars to spend on marketing campaigns, and if you’re a small business owner you know how difficult it is to compete against a Mr. Moneybags that buys a solid $15,000 of Facebook ads on a month alone. But that doesn’t mean there’s nothing you could do. Fighting back is a question of finding the right keywords to use on your campaigns. If you do, then you’ll be connecting with your audience even when you’re on a shoestring budget. And this new platform makes such a thing easier than it ever was.

Presented by XA.net (a company that’s served Facebook advertisers for many years), OptimalKeyword can be used to find all the right keywords to go with any campaign of yours. It’s done by using a simple tool called “Expander”. This lets you enter a single keyword, and get a list of similar keywords you can use to reach your intended audience. And in all cases, it provides a male-female breakdown for you to focus your strategy even better.

And a tool named “Explore” is also on the works. When this tool is ready, you’ll be able to find keywords by visualizing the connections between concepts. That is, instead of displaying everything on a list, this tool will let you see how keywords relate to one another by clicking on them, and exploring their relationships.

Registration to OptimalKeyword is free, and it’s done just by providing your e-mail address and supplying your name. Follow this link to get started.

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WebRanker.info – Which Sites Are Better

  • March 25, 2011

WebRanker.infoWhether you want to learn more about any site whose success you want to emulate or whether you just want to know how your own site is perceived by others, this is where you can find all that information.

Web Ranker lets you input the URL of any site that you want to have analyzed, and it can retrieve information such as its actual traffic, its number of incoming links, these sites that it can be compared to… In short: all the kind of information any webmaster who wants to have a harder-hitting site needs in order to spice things up.

Additionally, Web Ranker lets you browse sites by topic. In practice, this means that if you want to find nothing but sites within a specific niche (either because you want to move in there, or because you want to see which new competitors you have) then you will be able to do that more than easily.

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SEOette.com – Optimize Your Site

  • February 11, 2011

SEOette.comSEOette enables webmasters to stay on top of the standing of their sites without even having to exert themselves that much. You see, SEOette can track their Google rankings for them and present the information that it retrieves in an easy-to-understand format.

All the webmaster has to do is to supply the URL where his site is found and the keywords that are to be tracked for SEOette to begin looking after things for him. A dashboard will let the webmaster see all the SEO information associated with his site, and also how his site is ranked in comparison with others. In this way, getting ahead of his competitors should become something that can be achieved with just a little foreplanning and savviness.

And I am yet to mention that all these services are provided for free. Signing up for SEOette is a mere question of submitting your email, picking a password and then providing the URL that should be tracked when prompted.

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AdDynamo.com – A New Alternative To Contextual Ads

  • December 8, 2010

AdDynamo.comAd Dynamo aims to become a viable alternative to all the contextual advertising platforms currently available on the Web. Advertisers can geo-target their campaigns to any country worldwide, and administer a daily budget. They will be able to individualize these keywords that have to do with their businesses, and create an advertisement right away. Ad Dynamo will then match the ad with the suitable content, and have it displayed on the relevant page for all to click on it. The advertiser only pays when the ad is actually clicked on. That is, we are talking about pay per click advertising here.

For its part, publishers can sign up in just a couple of minutes and set up their own advertising channels. They will be able to monitor earnings in real time, and see exactly where the biggest sources of income are. They will be paid on the first day of every month.

And it is very important to mention that the advertisements served by Ad Dynamo can be displayed both on websites and on mobile sites.

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SEOProfiler.com – Learn Who Links To Your Site

  • September 11, 2010

SEOProfiler.com“Who is linking to my site?”. That is the question every webmaster asks himself a good couple of times per day.

And that is a question this site is capable of answering on the spot.

SEO Profiler is a database of links. A mere search will empower you to find out who is linking to your site, and it will also let you discover the link sources of your competitors. This will let you begin to understand exactly why they are receiving so many visits when their content isn’t really better than yours.

In addition, SEO Profiler includes keyword research tools that will enable you to start tagging your posts more accurately, and also start employing the kind of words that search engines always look out for when going through original content. This is all the more interesting because quite often trending words are not something that easy to figure out on your own.

As you can see, this is a site that will make any webmaster’s day. If you are one yourself, why don’t you pay it a visit right now and launch a good couple of searches?

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TweetReach.com – Learn How Far Your Tweets Can Go

  • August 10, 2010

TweetReach.comI am unsure how many people are actually aware of the repercussions that something like a blog post or a tweet can have. Not many sit to think about how far these can travel.

And there is a good reason for that: deep inside, we know that a tweet will be read on the other side of the world. We know it, but (unless we have traveled a lot ourselves) we can’t actually grasp the vividness of the experience and its every ramification. So, we know that anything that has to do with social media has a worldwide appeal, even when we are unable to delve into the true representations of the whole process.

This site aims to lets us visualize it all just that little bit better. We can define it as a tool for measuring the reach of any tweet. It does so by analyzing how any specific keyword has spread on Twitter. You can enter a phrase, a hasthag, a URL or a screen name. Multiple data points from Twitter will then be analyzed, and a report will be produced for you to go through and assimilate.

A service like this one is obviously going to be maximized by marketers that want to measure the efficacy of their campaigns. The service comes in five different configurations, actually, and these go from one named “Mini” (limited to 5 reports and one user) to one entitled “Max” (supporting up to 100 reports and as many users as you want).

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KeyTweet.com – Ensure The Relevancy Of Tweets

  • July 28, 2010

KeyTweet.comThe one disadvantage of Twitter as a tool for communication is that it’s too easy to clutter up your feed with messages from people who have really nothing to do with you. If you can’t picture what it feels like, just imagine what your feed on Facebook would look like if you sent friend requests to 50 random people at once, and they all accepted them.

The next time you logged in you would be greeted with more information than even Peeping Tom would feel comfortable with.

And that is an occurrence that is far too common for power Twitter users. They follow and are followed by thousands because they associate that with being prestigious, and the price that they have to pay is a feed offering up an illogical amount of information.

Key Tweet is a new service that hopes to give them some breathing space. In principle, it will determine what their true interests are by taking a good look at these keywords that denote what they do. Using these keywords, a filter will be created and only relevant tweets will be displayed. It is not perfect solution (because the problem it sets out to tackle is insoluble in itself), but it is a nice try for certain.

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Contextured.com – Maximizing Web Marketing

  • July 27, 2010

Contextured.comIn a nutshell, Contextured is a web tool that will tell you how long a visitor has stayed on your site and how he got there to begin with. The idea is to equip you with the necessary knowledge to monitor your pay-per-click traffic on a real time basis, and determine which keywords and networks are bringing you the greatest profits.

This is made possible by using a conversion monitor and a versatile dashboard that let you analyze the way your AdWords data is fluctuating in real time. This will let you take any measures that are in order not just for bringing more visitors in, but actually ensuring that the ones who have dropped by your site actually stay right there. Longtail keywords can be harvested, and leads can be captured right away.

At the end of the day, a tool like this one makes for a more thorough creation and implementation of campaigns, since it provides users with enhanced management and reporting capabilities. It is often said that real time information makes an incredible difference when it comes to any kind of venture, and that is something Contextured amply demonstrates

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iSpionage.com – The World Of Keywords Uncovered

  • July 25, 2010

iSpionage.comIn case you are looking for a keyword software to help you start your marketing campaigns, iSpionage should be a good option to keep in mind. This site could be of your interest, in case you want to find an alternative to Google keyword tool.

You can stop by Ispionage.com to find a good keyword software. This website features information on everything about an alternative to the Google keyword tool. You just need to stop by Ispionage.com to clear all your doubts about how to make use of the benefits of their keyword generator.

Ispionage.com is the site you should stop by in case you want to use their keyword software. Therefore, if you are looking for a reliable alternative to the Google keyword tool, you will find this a good site to visit. Then, whenever you want to find information about their keyword generator, you can try this website out.

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Mobilality.com – Mobile Marketing Made Easy

  • July 12, 2010

Mobilality.comThis company is a purveyor of mobile marketing services both for the restaurant and the hospitality industries. The idea is that their clients buy keywords and then they associate data to these keywords.

The information they have associated will then be forwarded to any customer who sends a text message to the company’s number upon seeing or hearing the keyword.

In that sense, restaurants can buy words that are associated with what they do and market their services by providing both potential and prospective customers with information that is directly related to that concept.

When signing up, a company has to provide extensive information about itself. This will be used as part of the information that will be sent out to people who employ the system, too. And when people receive the information they will be able to forward it on the spot. It is a matter of having the skill of presenting what you do and what you have to offer in an attractive way in order to create a chain or recommendations, then.

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Tagxedo.com – Redefining How Tag Clouds Are Created

  • April 19, 2010

Tagxedo.comTagxedo is quite an interesting application. At its most basic level it stands as a tool for generating clouds of keywords, but there are so many options and functionalities that you can rely on that doing it is an entirely different experience.

For starters, you can have a cloud created using just any old thing you have at hand. That is, you can employ not only key concepts that you will input manually but actually upload a whole document or a letter. It is even possible to submit a URL and have the cloud created based solely on it.

Most notably, you can have your pick from a good range of themes and shapes. If you want, you can have a cloud shaped as a star, or one that takes after a heart. You can tweak with aspects like the cloud’s actual sizing, too, and rotate it at will.

The site is currently in beta, and it can be used by just everybody at no cost. Once the current beta period comes to an end, some features will become paid ones.

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Capchure.com – Engaging Your Intended Audience

  • March 30, 2010

Capchure.comCapchure is an advertising network that aims to helps advertisers gain qualified leads from publications. The way this is achieved is by including short forms within the articles themselves, and then readers can sign these up on the spot.

This dispenses with having to click through several links in order to get to the actual signup form.

These short forms are accessed by way of highlighted keywords. When these keywords are hovered over then the relevant content is displayed for the user to sign up, and the process in which leads are generated is considerably simplified. People can opt-in to any e-mail campaign with a minimum of fuss. From that point onwards, it will be up to you to keep them engaged. But having something that makes the first step so painless and effortless can but lead to better results and a bigger number of people who will actually make it through to your mailing list.

When all is said and done, anything that makes for monetizing any site so effectively (and simply) is already halfway there. This service does it, and as a result it might become noticed and gain enough traction to go the remaining distance.

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SEORankMonitor.com – Monitor Your Ranking At All Times

  • February 11, 2010

SEORankMonitor.comA site that will appeal to webmasters and those who are into the business of buying and selling sites, SEO Rank Monitor does exactly what its name suggests. It will let you figure out everything about the ranking of any site, either because it is a close competitor and you have to watch over your shoulder, or because it is a potential investment.

In the latter case, you will be able to figure out if that site which appears so glossy on the surface has the accompanying traffic figures so as to merit you parting with your money.

A web-based dashboard is provided, and all the information and statistics are accessible from it. Moreover, it is possible to link SEO Rank Monitor to your Google Analytics profile in order to have an even more rounded experience.

This tool can be tried for free on the site, and all the provided packages come complete with a free trial. This free trial amounts to a full month, and both the basic and the pro package can be tested in that way. The difference between the packages, incidentally, lies in the number of supported domains (one for the basic account, and up to ten for the pro edition) as well as the number of keywords. The basic package will let you analyze 100, whereas the pro incarnation can handle up to 2,500.

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WordItOut.com – A Simple Way To Create Clouds Of Words

  • February 5, 2010

WordItOut.comWord It Out is an alternative to Wordle, the system that is employed in order to create these keyword clouds that you see displayed on blogs and most sites that want to give their visitors an overall smoother experience.

The way it all works is quite simple, as just by entering a small text you can have it transformed into a cloud of tags that you can paste on your blog or site and show visitors what it is your content truly revolves about.

That is not the only use this can be put to, actually. You can also employ this service as a way to extract the key concepts of any portion of text and make clearer notes, not to mention understanding its overall gist much better.

Still, I think that bloggers and webmasters are going to be the ones to make the best of this. There are not that many alternatives to Wordle available, after all. And the few I have seen did not look as professional as this one, so that is another point that it scores in its favor.

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KeyRow.com – All About Any Website

  • January 15, 2010

KeyRow.comDo you own a website and want to check how it ranks on Google or other search engines? If that is your case, Keyrow.com might be a useful website for you to visit. Keyrow is a free online keyword research tool, you can use to track how websites rank in search engines. You can also check any website’s keyword history and check how it was ranked in the past.

Keyrow.com also provides a feature that allows you to compare website rankings. You can use this tool to know how your website and its competitors rank, and you can compare their keywords to learn what you need to improve. This site gives you a list of keywords used to find a website on a search engine, with a useful keywords analysis.

Do you want to check how your site ranks on Google or other search engines? Would you like to compare your site with others? In that case, Keyrow.com might be the right site for you to stop by.

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Say2.info – The Most Mentioned Twitterers Ever

  • January 14, 2010

Say2.infoIf you are a frequent Twitter user, the mention function is one you must employ day in and day out. Any Twitterer who is worth his salt does, as it lets him put his tweets in perspective and address the person he intends to address, not the public at large.

What this website does is to let anybody figure out who are the most mentioned twitterers out there, as well as who are the most talkative ones. These are arranged into the two corresponding charts, and these charts take up the biggest portion of the main page. Of course, you can click on their names in order to get to know more about them, and try to tie the loose ends that could explain why they are the most mentioned/talkative individuals to grace the Twitterverse.

What good is a site like this for? Well, many twitterers believe that actual influence is not measurable just by looking at the number of followers they have. Rather, what must be measured is their authority. And data like the one collated here is certainly illustrative about the shadow that one casts on the Twitterverse.

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