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Why Wrap When You Can Have Your GiftRapped?

When I first visited the GiftRapped website, I felt my muscles lock into a cringe. This startup makes personal rap songs along with slideshow videos to help celebrate any special occasion. They compose raps for businesses as well, but traffic heavily in the likes of birthdays, retirements, anniversaries, and holidays. I hit play on the first of the demos, and braced myself for another of those sappy video slideshows we’ve all sat...

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