Twitter Tips From A True Tweeter
You often hear about the power of the Twittersphere. But, I would venture to say that most of you don’t know the half of what the little birdie can do for growing your business. This includes me and my measly 43 tweets and 19 followers. So, luckily there are people like Shea Bennett who has written 1,800 articles about Twitter over the past three years, finding a comfy nest over at Mediabistro’s AllTwitter for the last year. Needless...
How to Market like a Micro: Lessons from Small Businesses
As a bootstrapped startup, you don’t need an Ogilvy budget or the creative clout to launch your own successful marketing strategy. In fact, it’s the little guys who could teach the giants a thing or two. Let’s look beyond the big budgets to see what marketing techniques are working for small businesses. The Grassroots Connection Small businesses do this well. It’s all about the face-to-face networking,...
4 Ways Facebook Is Stupid
Yeah, I know what you’re thinking. I am not saying facebook the company is stupid, I am saying that everything on facebook kinda is. Now don’t get me wrong, some very smart things happen in the news feed, groups, messages, and chats, but overall when you think about 99% of the things that get comments, likes, or shares are stupid. So let’s go over some examples how facebook is stupid. Pictures rule because reading is...
In House Social Media Marketing – Trust In Your Team
Are you the Pinteresting twitterful facebookie needed to guide your firm into the social media dawning, or are you still having trouble attaching a photo from last Christmas to an e-mail for dear old Mom and Dad? In 2012 a survey showed that 48% of financial executives feel that social media will be a component of corporate marketing efforts going forward, and 53% of business executives see corporate social media use increasing over...