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Stop Relying On These 3 Eye-Tracking Myths
Jan24

Stop Relying On These 3 Eye-Tracking Myths

Spelled out on a post-it on the whiteboard behind me is the quote, “Everything you’re doing is made up.” I scribbled it down while listening to a successful serial entrepreneur give a talk on growth hacking the other day. It resonated because it’s simple, straight to the point, and true: All this shit is…

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Tap Into Higher Conversion Rates With Drip
Nov06

Tap Into Higher Conversion Rates With Drip

Having customers slip away (drip) is as agonizing (drip) as trying to sleep (drip) with a leaky faucet in (drip) the house. (drip) Your attention locks on the (drip) sound. Sleep becomes (drip) impossible. (drip) Hopelessness sets in, followed (drip) by madness! “Ahhhhh!” Clearly this is a horrible way to…

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