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9 Ways To Measure Your Branding Efforts
Nov18

9 Ways To Measure Your Branding Efforts

How do you tell if your branding efforts are effective, or just a waste of time?

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Goal! Jimmy Data Will Have You Celebrating Reports Like The Head Coach Of Mexico’s Soccer Team
Jun27

Goal! Jimmy Data Will Have You Celebrating Reports Like The Head Coach Of Mexico’s Soccer Team

Don’t you just love the clients that think you have nothing else to do besides give them reports again and again? And again. Asking for different things during different times each time they ask for a report. Knowing firsthand…

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Here’s A Whole New Way To Calq-ulate Your Analytics
May13

Here’s A Whole New Way To Calq-ulate Your Analytics

Anyone who works online is chasing one common chimera: analytics. We need analytics to tell us what our customers like and dislike because, let’s be real, those bastards always lie (or just delete our emails) when we ask them directly. Google Analytics is obviously the grand daddy of analytics but, like your…

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The Very Best Ways To Test Results On Google Analytics
Feb04

The Very Best Ways To Test Results On Google Analytics

A few years ago, Domino’s Pizza rolled out a completely new recipe for its trademark main dish. Market research had shown that people didn’t really like the flavor of the old, cardboardy pizza the chain had been selling for decades. Instead of running more specials or criticizing its competitors, Domino’s…

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What New Startups Should Be Monitoring On Google Analytics
Jan14

What New Startups Should Be Monitoring On Google Analytics

Knowing what resonates with your customers, potential customers, and people who don’t even know yet that they need your goods is one of the keys to success on the Internet. Don’t worry: Your new startup won’t have to put a psychic on the payroll to divine what these people are thinking. Instead, you need to…

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