Eric Wahlforss

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SoundCloud.com Is In Love With With Berlin – Why?

  • August 13, 2012

When SoundCloud.com first began, founders Eric Wahlforss and Alexander Ljung decided that Berlin would better serve the aims of the startup more so than their native Sweden. Berlin is well known in the international music and arts scene and this, in addition to the fact that the pair already had some professional contacts there, propelled them to make the move to the German city.

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