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11 Tips For CEOs Starting A Personal Twitter Account
Sep12

11 Tips For CEOs Starting A Personal Twitter Account

The most important tip for success on Twitter is to actually interact with other members. Many CEOs use Twitter as a personal billboard to talk about themselves. The most effective way of building a following and actually seeing success from social media is to make sure the conversation is…

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12 PR Don’ts For Online Entrepreneurs
Mar18

12 PR Don’ts For Online Entrepreneurs

When you launched your website, you probably wrote text for a bunch of static sections like About Us, Contact, etc. Don’t forget to check back on those later on and make updates as necessary. Reporters make enough mistakes as it is – the last thing you need is for them to be getting outdated information…

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10 Offbeat Marketing Strategies For Small Businesses
Mar15

10 Offbeat Marketing Strategies For Small Businesses

Stunt marketing at the city-level can get pricey, due to required permissions, permits, insurance and other costs. For a budget-conscious startup, consider doing a stunt campaign at a local college or university instead. The costs will be lower – helpful for a startup – while the impact can still be comparable…

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8 Tools That Make Tracking Customer And Web Data Easier
Mar14

8 Tools That Make Tracking Customer And Web Data Easier

For users of Infusionsoft marketing software, the new analytics tracking is incredibly powerful to identify not just clicks and hits, but also contacts using multiple devices, lead sources and conversion rates. Better than tracking the high level, InfusionSoft lets you track against the goals you have…

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Recruiting Executive Talent For Your Startup? 8 Hiring Tips
Mar13

Recruiting Executive Talent For Your Startup?
8 Hiring Tips

Intelligence, cultural fit, and an ability to work with the team are the most important factors that you should consider when interviewing C-level talent. Don’t be dazzled by their accomplishments. A resume should be one of the last items that you look at.” “Take your time and work through the Topgrading…

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