If You Want To Disrupt Your Market, Look To The People On The Sidelines
“If I had asked people what they wanted, they would have said faster horses.” This quote, attributed (perhaps erroneously) to Henry Ford, illuminates an important idea for entrepreneurs to keep in mind: Sometimes the best market for your product doesn’t exist yet. I first began researching the market size…
Lessons In Freelancing: Diversify Your Client Base
Building a business is all about making a series of mistakes… and then, hopefully, learning from them. Unfortunately, some mistakes must be made many times before the lesson becomes clear. This is how it was with me and that old adage: Don’t put all your eggs in one basket.