search cancel
How To Build A Company With Strong Core Values
Jun12

How To Build A Company With Strong Core Values

The desire to be engaged in purposeful, fulfilling activity is universal. Maslow classified it as a basic need in his “self actualization” rung of the pyramid. Aristotle called it eudemonia, or human flourishing: “the soul acting in accordance with virtue.” Csikszentmihalyi proffers two concepts: good…

Read More
8 Features Of A Healthy Virtual Culture
Oct01

8 Features Of A Healthy Virtual Culture

Being surrounded by an entire team that doesn’t feel like they work for you can be a ridiculous blessing. But is there a magic formula that makes work feel like joy, happiness and fun all rolled into a single cupcake you can munch on all day long? You bet there is. It’s culture talking. And walking…

Read More
How Startup Founders Can Identify Their Core Values
May14

How Startup Founders Can Identify Their Core Values

While walking a potential investor through my first company’s office, he suddenly stopped to take a few deep breaths. I thought something was wrong until he told me, “I’ve never felt such powerful energy!” As a 21-year-old entrepreneur, I had taken our company culture for granted until that moment…

Read More
Why You Should Ditch Traditional Marketing For The Real Deal – Authentic Marketing
Nov30

Why You Should Ditch Traditional Marketing For The Real Deal – Authentic Marketing

Authentic marketing is the true self-expression of a sincerely held business philosophy. It’s rare in comparison to traditional, or inauthentic, marketing strategies, but it’s much more effective for a business’ longevity and impact. If your sole goal is to make a profit, go buy Google AdWords and call it a…

Read More