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Friday Tech Top 10 – Beta Gold, Engineering Stars, And Internet Secrets
Jan10

Friday Tech Top 10 – Beta Gold, Engineering Stars, And Internet Secrets

From the cab bed of big rigs, from roots in Harry Potter fandom, from platforms for crowdsourced travel – we have stories and interviews this week with innovators of great variety. And they are on the move! Friends, these entrepreneurs are changing everything from how we conduct business to how elections…

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5 Copywriting Tips For Small Businesses
Jan08

5 Copywriting Tips For Small Businesses

When it comes to marketing, web copy is a very important element. Web pages which have well-written copy will attract more visitors, retain their attention and result in higher conversion rates. Here are some great tips which will help you create more brand awareness and enhance your sales. They can be…

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1 Simple Copywriting Tip For Startups: Highlight Benefits, Not Features
Nov21

1 Simple Copywriting Tip For Startups:
Highlight Benefits, Not Features

Running a startup isn’t easy. You’ve got to manage the day-to-day, fielding operational challenges and making sure everyone’s doing what they’re meant to – all while managing client expectations, gaining new business, and planning for the future. Add writing your own website on top of all that? Yikes…

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8 Copywriting Tips For A Killer Business FAQ
May07

8 Copywriting Tips For A Killer Business FAQ

If you’re in business to sell something, there’s strong chance you will notice patterns in the types of questions you get from potential customers. “Why are you more expensive than X? How does the free trial work? What other websites and tools do you integrate with?” To help you and your customer save time…

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