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How To Perfect Your 60-Second Company Pitch

For something as important as creating a first impression with a business summary, you need to show a lot of confidence, and people can read your confidence in how you speak. By editing your story ruthlessly so it’s down to 50 seconds each time—all the time—you give yourself 10 more seconds of free space in case you need to pause or tell the story slower. Your audience will be more receptive too.

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