collect customer feedback


5 Simple Ways To Collect Customer Feedback

  • June 26, 2013

Steve Jobs is famous for downplaying the importance of customer input, claiming customers don’t know what they want until they’ve seen it. While that philosophy has so far worked phenomenally well for Apple, most products can’t be developed in a bubble. Even before we built our first product prototype, we…


11 Ways To Collect Customer Feedback

  • May 22, 2013

The best way to get first-hand customer feedback is to step into the shoes of the customer. Even if you’re selling a product of which you’re not typically a user (e.g., a man selling women’s handbags), you’ll learn a ton from mimicking the steps that a typical customer would take in learning about…