ClickForensics.com – Preventing Click Fraud
Click fraud is a rapidly growing internet crime. Thus we have ClickForensics, a company out to stop click fraud.
They offer subscription services based on their best of breed management tools. For advertisers ClickForensics offers customized campaign management and set up with Click Audit, a tool which analyzes campaigns producing actionable information. For Publishers and Ad Networks, ClickForensics provides an enterprise class solution using heurist detection technology to measure traffic quality. Traffic is rated based on its propensity to be fraudulent; thus publishers can make informed decisions as to blocking specific site visitors. Other features you’ll find include known offenders list report, custom block list report, billing and pricing reports which provide recs for invalid clicks and visitor scoring.
