Caitlin McCabe


To Blog Or Not To Blog? 11 Entrepreneurs Weigh In

  • February 26, 2013

Blogging can be a great tool if the startup has a lot of education associated with it or has an audience that reads a lot of content of a longer form. However, blogging for a startup can be really bad if the team is way too busy, and is only opening a blog because they think they should. If no one really wants…


12 Secrets To Being A Better And More Innovative Boss

  • February 20, 2013

Working hard to keep your company from becoming rigid helps to keep innovation flowing. The longer you have a business, the easier it is not to try new things – from payment systems to where an afternoon meeting should be held. Changing things up every now and again because of suggestions from your team…


How To Turn A Profit From That “Stupid Idea”

  • August 13, 2012

I’ve been meeting a lot of new business owners lately. Through groups — some that I’ve helped to start, some online — entrepreneurs seem to be everywhere. When I sit down with them, they are stressed out, worried, excited. Some have business cards already, some have a client, some have just an idea. I am not always sure what they want to talk about but invariably they will say, “Maybe this is a really stupid idea.”