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How Teaching Online Classes Can Reinforce Your Startup’s Place In Your Industry
Oct15

How Teaching Online Classes Can Reinforce Your Startup’s Place In Your Industry

Everybody wants to do business with an authority in the industry. If an employee has enough authority to literally teach a class on what they do, then they’re certainly competent to handle the needs of a customer, client, or partner. When a business’ owner or a high-ranking employee, teaches an online class…

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Basics Of Starting A Company: Figuring Out A Business Budget
Oct08

Basics Of Starting A Company: Figuring Out A Business Budget

You’re in business to make money. In its purest sense, that’s the concept of business. If you’re going to make money, you have to keep track of it, and you have to do it right. For a business owner, budgeting is as important as paying bills. Your budget is the framework on which your business will be built and…

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Online Video Marketing 101: 3 Tips For Campaign Success
Oct07

Online Video Marketing 101:
3 Tips For Campaign Success

You can send a weekly newsletter. You can mail brochures. You can assemble contact lists and do the best direct email campaign in the history of the world. But there is nothing in the marketing universe that can hit as hard, and reach as many people, as a single marketing video. Follow this guide to a…

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5 Email Marketing Faux Pas That Will Hurt Your Rep
Sep25

5 Email Marketing Faux Pas That Will Hurt Your Rep

Email is the most basic form of modern business communication. You send and receive tons of emails a day. Countless more get doomed to spend an eternity in the unread junk box. Email can communicate a message about your business, and it can also annoy people to death and make them want nothing to do with…

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Driving Traffic to Your Website: SEO 101
Sep23

Driving Traffic to Your Website: SEO 101

If you’re an Internet entrepreneur, website owner, or tech startup owner and SEO isn’t part of your marketing plan, you’re behind the curve. Search engine optimization, or SEO, works on one basic principle: People are likely to find your webpage through a search engine, and the lower down your webpage…

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