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How to Reduce CPC in a PPC Campaign
Jun24

How to Reduce CPC in a PPC Campaign

Pay per click (PPC) advertising campaigns are one of the most cost-efficient ways to improve the visibility of your website.

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“Is The Juice Worth Squeezing?” Ad Agency Rocket XL Founder Anson Sowby Answers That Question And More
Dec27

“Is The Juice Worth Squeezing?” Ad Agency Rocket XL Founder Anson Sowby Answers That Question And More

A brilliant ad campaign is something to behold. I’d go as far as to say that it’s a true art but let’s be honest: most ads are really, really terrible. I’d say I mute the sound on my computer for 90% of ads when I’m watching something on Hulu and go check my Facebook or see what the latest post on Jezebel…

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Web Advertising Revenue Models – Which One Is Best For Your Site? (And Going To Generate The Most Income)
Jul06

Web Advertising Revenue Models – Which One Is Best For Your Site? (And Going To Generate The Most Income)

How do you determine your best option for Web advertising? It can be very confusing to go through the various choices available in terms of ads and revenue models. The best choice for you will ultimately depend on the audience behind your site. The following overview should help break down the various pros and cons behind each of the most common web advertising revenue models. Cost Per Impression (CPM)   This was the first form...

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Shweet.com – Create Buzz And Earn Prizes

Shweet is a new platform that lets marketers promote products and services via mini ad campaigns. The idea here is to highlight short and snappy promotions, and have people spread the word about them in exchange for a chance to win cool stuff. This is done by merely clicking on the provided links, and having the promotion shared with all the friends they have on Facebook and Twitter. Winners are chosen at random – when enough...

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VidShout.com – Video Advertising Simplified

Video advertising has become the norm in today’s online market. And sites such as VidShout make the whole process of creating and ad campaign and seeing it right through a much easier proposition than it would be otherwise. In general terms, VidShout offers anybody an online video marketing platform that will enable him to create a video ad with a minimum of fuss. In fact, the user can either upload the videos that he wishes to employ...

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