VIDEO: How To Become More Persuasive



As a startup founder, you’re used to hearing “no” a lot. Customers say no by not signing up for your product, incubators turn you down, investors feed you lines about your company “not really fitting in our portfolio.” It can be jarring, especially at first, but there are ways to take a “no” and transform it into a “yes.”


Jason SurfrApp (no, that’s a not a typo) starts this video with the questions, “What do you do to follow up when you receive a no? How do you convince the prospect to say yes?” Watch the video for tips on how to balance that line between annoying and getting what you need from someone.


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