by Lisa Marino
If you’ve ever thought of starting your own ecommerce business, you know the numerous questions that can pop into your mind: What will I sell? Who will I get people to discover my business? How will I get that first ecommerce sale? Once you’ve answered those questions, it’s time to make your dream a reality, but with all the marketing tools today, it’s easy to feel overwhelmed.
You probably know most of the online business basics. The first thing you need to do is to name your business, create an eye-popping logo, and build a snazzy website. But it doesn’t stop there. Once you launch your website, don’t expect to sit back and watch the sales pour in. Any good business person knows it goes way beyond that, so where do you start?
The first thing to do is to help your target consumer find you. Although that sounds simple, most people find the entire process completely confusing. From social media to direct sales, and from marketing to SEO, there’s so much information to grasp. Fear no more, because the folks at Shopify created this visually appealing infographic that walks you through the most important phases of launching an eCommerce startup, step-by-step, clearing the confusion for you.
Lisa Marino has worked in the digital marketing field for over 3 years and enjoys writing about a broad range of topics covering business, social media, and technology. She currently resides in the beautiful city of San Diego and is a proud alumni of the University of California, San Diego.