Yoorl is a means to monitor the dispersal of links in real time. The idea is that people send out interesting links to their friends all the time; sometimes those links get sent back to them from a completely different source—a sort of chain or meme has been started.
Curious minds might want to know how that link got around, and how popular it is. Yoorl lets you see what kind of resonance your link made. Once a yoorl member sends a link they will know if the person who received the link viewed it and how long; whether it was further spread and to whom. All members can see the spread of URL´s in real time. Registration is free.
Yoorl.com In Their Own Words
“Yoorl service provides a way to monitor the spread of links to web resources, and their popularity, in real time. This is done independently of the web resource, its contents, and the means by which the link to that resource is shared (IM, forums, email, air mail)”
Why Yoorl.com It Might Be A Killer
It´s an interesting tool, especially for those who like to analyze content and see how it spreads. Could be useful as a research tool especially for marketers or bloggers who want to see how popular their links are.
Some Questions About Yoorl.com
I doubt this would attract many users; it´s appeal is limited. A mainstream audience isn´t interested in analytics as much as it is in content. 
