A web service that you can try for free for a limited time, Totango will let you analyze the behavior of customers and figure out new ways of giving them what they want, and for learning what they are saying about your company in Facebook, Twitter and practically all the major services that map out the Social Web. The way Totango works, sales teams are enabled to analyze the engagement of customers at all points. They can get the status of customers at a glance, and then segment these customers in the pipeline based on their actual behaviour.
The objective of a platform like Totango is to let users forecast the outcome of sales based on what their customers are doing, and begin implementing more effective marketing campaigns.
And all that can be done in a really comfortable way, too, as the whole service integrates with Salesforce.com. So, if you currently use that to manage your relationships with customers you’ll be able to keep on doing it in a way that feels entirely natural, but with a more powerful set of actual features.
You can register for a Totango account for free, and use the service at no cost while it is in beta. And note that there’s no need for you to have a sales team for an account to be created – having one is preferable, but it’s not a requisite in any sense.
Totango.com In Their Own Words
Totango analyzes in real time prospect usage within SaaS applications, creating reports and alerts that help sales teams reach successful outcomes.
Some Questions About Totango.com
How much is Totango going to eventually cost? When are plans expected to be announced? 
