Today’s Killer Startup: Stepz
Elevator Pitch:
Stepz is “a convenient pedometer/set counter app for iPhone 5s, iPhone 6, iPhone 6 Plus, and Apple Watch.”
Why It’s A Killer Startup:
Human beings were built to move around a lot more than we currently do. A nasty flip side of the amazing advances in technology that have opened up whole new worlds for the human race is the fact that we’re simply too stationary these days, as so many of us spend the majority of our time in front of the computer. Have you heard the phrase “sitting is the new smoking?” It’s serious: studies have shown that the amount of sitting we’re doing is detrimental to our health.
Stepz is one app that’s trying to utilize technology to undo some of the damage that our techno lives have wrought on your bodies. The app uses the built-in Apple Motion Coprocessor to track how many steps a person takes. Because it runs quietly in the background, Stepz doesn’t drain the battery on your phone – but it does keep track of just how much you’re moving. The goal is to hit 10,000 steps day, which is the equivalent of about five miles.
While that number is pretty arbitrary — it originally comes from Japanese marketing campaigns — studies have shown that increasing physical activity to 10,000 steps does, in fact, have health benefits. The CDC recommends 150 minutes of moderate activity a week, which LiveScience estimates is about 7,000 to 8,000 steps per day.
But, you know, it’s always better to aim high.
Stepz not only records your steps but also gives you comprehensive info on your hourly step values, distance traveled, calories burned, and floors climbed. It can also be integrated with Apple Health and the Apple Watch App.
Tweetable:
Ready to start moving more but aren’t into the idea of investing in a fitness tracker? Get @StepzApp
