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Today’s Killer Startup: Beautiful Danish Designs For Your Mac

Today’s Killer Startup: Nordic Appeal



nordic appeal


Elevator Pitch

Nordic Appeal creates beautiful stands and accessories to improve your computer workspace.


Why It’s A Killer Startup

I’m an Apple girl. I work every day on an 11” MacBook Air and my phone is an iPhone 5s. In addition to Mac’s famous intuitive UI, I’m also attracted to the design of Apple products as physical objects. I’ll never forget opening the box and seeing my first Air nestle in there.


“Oooo, it’s so pretty!” I exclaimed.


Nordic Appeal is a company for people like me, people who love and appreciated beautiful design in their every day objects. The two-person team has created accessories for iPhone, iPad, and MacBook that are – in keeping with the tradition of Danish design – simultaneously unobtrusive and beautifully crafted.


Choose from the ergonomically friendly MacBook stand; the iMac stand that allows you to finally get rid of that pile of books under your computer; the iPad hanger that lets you mount your iPad on the wall; the Wall Desk, which can be either hung on the wall or used on it’s own directly on a table; or the vertical MacBook stand, which frees up space on your desk when you’re working with a secondary display.


All of the accessories on Nordic Appeal are created with wood sourced from sustainable sources, so you can not only feel good about how your workstation looks but also about where it came from.


Nordic Appeal accessories are also great for anyone who is working from a mobile office. Because the designers both travel a lot, they understand the elements that are important to remote workers and digital nomads. Just because you don’t have a set desk doesn’t mean you can’t have a set – and beautiful – workspace, right?



Create a beautiful workspace, no matter where you are, with @nordicappeal #digitalnomad


Photo Credits

Author : Emma McGowan

Emma is a proud native of Burlington, Vermont, who has lived in six different countries over the past two years. She's living and loving the global nomad life and writing about technology and startups everywhere she goes. Check out more of her writing about tech on (the more titillating stuff) KinkAndCode.. Follow her on Twitter @MissEmmaMcG.

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