GraphScience.com – Bigger ROI From Facebook Ads
You don’t need to have aced all your tests at school to know that there’s a lot of money to be had if you use Facebook to market your products correctly. The money’s there, and if you’re not getting it then somebody else is doing it. All you need is the right help and assistance to reach out to your target audience, and hitting everybody where it counts. And that’s exactly what a company like GraphScience is here for. It has been around since 2010 (the year it was founded), but it wasn’t until last week that the company officially launched. The technology it uses taps into the Facebook ads API, and it helps you optimize the money you spend on social network marketing by telling you which users you should be targeting. GraphScience can look at what people “like”on Facebook, and serve them ads they should also find appealing (IE, yours).
GraphScience already works with companies like Macy’s, Zales, Williams-Sonoma and Jcpenney, and the site reports that its customers have seen an average 4-8 increase in their ROI from Facebook ads.
You can get started by signing up for the service here. In addition to submitting all the obvious information about your company, you have to specify how experienced you are when it comes to Facebook ads, and set down your social media marketing goals.
GraphScience.com In Their Own Words
Leverage the social graph to generate revenue and optimize marketing spend on Facebook.