Followshop Taps Social Networking To Make E-commerce Easy For Everyone

If someone asked you to name two things that people love to do online, “shop” and “socialize” might come to mind first. After all, worldwide B2C e-commerce sales totaled more than $1.2 trillion in 2013 and are on pace to nearly triple by 2019. Facebook alone has 1.71 billion monthly users. It’s no secret what we’re up to online.





What is surprising is that those two activities haven’t fused more seamlessly. When it comes to e-commerce, the average consumer isn’t getting in on the act. We’re not all hardwired to set up and run online shops. Especially on the global scale, where language barriers, shipping obstacles, and payment problems have kept individual consumers on the outside looking in.


Social networks may be great at connecting us with global friends and family, but they don’t necessarily make it easy to buy and sell through them.


There hasn’t been a bridge that connects social and e-commerce… until Followshop.


Followshop is the only platform that provides true social commerce on a global scale, allowing anyone to share and sell items with friends. Recently the startup launched both its website and mobile app.


Here are just a few of the highlights:

  • Free to register and list items
  • Create themed storefronts
  • Earn commissions without owning one’s own items
  • All payments translated into USD
  • Use centralized US shipping center
  • Search via item, location, or friends’ shop
  • Customize your feed
  • And more!


At last, buyers have complete freedom to purchase from different nations, while sellers can enjoy more frequent and successful transactions though unique international shipping and payment systems that were previously beyond their reach. GOTPAL, Followshop’s core differentiator, is an affiliate marketing program that allows users to sell others’ goods under a themed “storefront” and earn additional commissions.


Because Followshop resembles other social networks, using the platform will come second nature – it’s familiar enough so that everyone can enjoy, with plenty of room to customize browsing and feeds.





Ready to leverage your connections into becoming an international selling sensation?  Learn more about how Followshop is taking consumer e-commerce to the next level through social networking here.


Photo Credits

Followshop | Neirfy/Shutterstock | siiixth/Shutterstock