The COVID-19 pandemic and the changes in the digital economy have upended how the corporate world functions. A sudden shift from on-site to remote work threw new challenges in providing employee training and digital transformation as a whole.
Now that the dust has settled and organizations have acclimated to the new work culture, virtual training is considered to be an effective and prudent way to train employees. But there is still a lot that needs to be done. A lot needs to change. A lot needs to be accepted.
Digital transformation is inevitable for business survival. New technologies are forcing organizations to change themselves, and hence, it has equally become important for organizations to teach their employees new digital skills.
In this article, you’ll learn in detail about the following:
- Explaining digital transformation.
- Why is digital transformation important?
- What are virtual training boot camps?
- What are the key digital transformation skills for virtual boot camps?
Explaining digital transformation.
Digital transformation is the process of embedding digital technologies into the company’s products, processes, and business strategies. It helps organizations stay abreast with the rapidly changing digital landscape.
The digital technologies we’re talking about here include cloud computing, artificial intelligence, machine learning, big data, the internet of things, digital marketing, data science analytics, cybersecurity, etc.
Why is digital transformation important?
Digital transformation is important for the following reasons:
- Drives culture of innovation
- Unlock new levels of revenue growth
- Reduce costs
- Increase operational efficiency
- Increase workforce productivity
- Facilitates better communication and collaboration between organizations and within organizations
- Collect valuable data vital for making prudent and useful decisions for business growth
- Offer a better customer experience
What are virtual training boot camps?
A virtual training boot camp is a program that provides training to employees to upskill or reskill them. They create an active learning environment where employees can learn despite being at home. A virtual training boot camp provides employees with the following:
- Role-based learning paths (for example, cyber security courses can be offered to information security specialists, cyber security analysts, and security architects)
- Virtual classes
- Video conferencing and web conferencing with eLearning professionals, colleagues, customers, and clients
- Online training assessments
What are the key digital transformation skills for virtual boot camps?
Workforce management is a hot topic, especially when dealing with globalized, dispersed, and technology-driven employees. After the COVID-19 pandemic, employees feel more comfortable and convenient in virtual training than in on-site training. Self-paced learning, anywhere and anytime access to eLearning content, quick feedback, gamification, etc. makes virtual training the best method of training employees.
Here is a list of some essential courses that are core to digital transformation. Make sure you provide these skills training to your employees and let them step up their game.
Data science and analytics
Data science and analytics are very important as the economy is making a shift towards digital and digital-enabled processes. For employees who want to build their careers as data scientists and data analysts, eLearning courses in the field of data science and analytics can help them grab lucrative opportunities.
Data is the oil that runs the engine of your organization. From marketers to salespeople to product designers, data can improve performance and help increase the overall company productivity.
By investing in the skills training in data science and analytics of existing employees, you can create leaders and specialists who can help you manage and utilize the learning metrics generated from the learning management system or an LMS. For instance, you can gauge the learning pattern, behavior, and growth of employees.
Artificial intelligence
Artificial intelligence is the ability of the computer system to mimic human interaction, i.e., perform the tasks and processes that usually a human does. AI allows organizations to make strategic decisions and improve core business processes.
For instance, AI technology applies widely in the retail sector for stock management and provides personalized shopping recommendations (You May Also Like suggestions). You may have also seen personalized viewing suggestions on your Netflix or Amazon Prime account.
These are nothing but machine learning-driven recommendation algorithms that provide you with valuable suggestions based on your search history, activities, and new releases on the platform.
Employees trained in artificial intelligence and machine learning can help you upgrade your eLearning courses and make the eLearning journey of new employees easier. For instance, an LMS powered by AI gives courses and content recommendations to employees. This digital transformation helps them advance in their careers.
Digital marketing
Digital marketing is the key to business growth. The rise of new social media platforms and their overarching presence in our lives has made it inevitable for businesses to use digital marketing to advertise, sell and market their products. Moreover, the traditional methods of advertising (like word of mouth advertising) are slowly being replaced by social media customer reviews and emails.
Digital marketing can help you target an audience and expand your customer or client base. For example, when someone clicks on a link to your site, follows you on social media, or reads your blog, you have that information immediately.
You can extract several insights from this data, including:
- What time of day receives the best engagement?
- Which type of content is liked by a specific audience?
- Which mediums for marketing result in more traffic?
- How frequently does one interact with your site?
- What kind of products and services are they looking for?
When you know who is doing what, when, and how you can launch your marketing campaigns via social media and email. Remember that it is the best way to market your employee onboarding courses and other training courses.
Cybersecurity
Cybersecurity has become critical to digital transformation. Since digital operations and processes have expanded their presence across various aspects of our lives, cybersecurity has become very important. Our smartphones, tablets, computers, laptops, smartwatches, etc., are vulnerable to cyber-attacks.
In fact, any data stored in your office computer system can be stolen or corrupted by cybercriminals. So don’t you think you need a workforce that can prevent your organization from such malicious attacks?
Indeed, cybersecurity training cannot be ignored with rapid digital transformation. Such training can help you not just upskill employees but create a workforce that can deal with future cyber threats.
Augmented reality
Augmented reality is the most trending technology, and it’s going to get bigger and bigger as AR-ready mobile devices become accessible. AR creates a seamless integration between the digital world, the physical world, and the human world.
Are you still confused about what AR is? For instance, the famous eye gear company Lenskart offers an app that shows how a specific eye spectacle will look on your face. This means you don’t need to go to a store. Instead, you can try a wide range of spectacles at home comfortably.
AR is the future technology and can help you serve your customers and clients in a new way. Providing AR training to employees is the best investment you can make. Through AR training, you can enhance employees’ skills who can in the future become a part of the product designing team and shape products that increase revenue and branding of the company.
Conclusion
Digital transformation is vital to turning a traditional organization into a smart organization. From the above discussion, it has become clear that if you want your organization to survive in the market, then you need to provide digital transformation courses to the employees.
Using a learning management system like Docebo, you can deliver engaging and effective training to your employees. Remember, investing in an LMS is the first step toward digital transformation.
