Affinity.com – Affinity Contextual Advertising
Online advertising, Affinity is more than turnkey monetization solutions, according to their addinity.com website. They offer cutting edge, technology driven advertising products and services for a variety of publishers including desktop applications, online directories, blogs, domain parking, URL errors, toolbars, content websites, and search portals. The search monetization product from Affinity offers over 75,000 advertisers 10 billion ad impressions each month. The Affinity AdExchange allows CPC-driven and text-based ads for distribution through the Affinity network of in-house properties as well as partner channels for a mix of contextual, domain parking, and search traffic.
Affinity is part of Hostway – a multinational web hosting company based in Chicago Illinois and Mumbai, India. Although Hostway has just 700 employees, they serve over 600,000 customers around the world including Coca-Cola, Song/BMG, Disney, and Wikimedia. For folks who would like to reach Affinity, they may do so through the online contact form at affinity.com, by email, phone, or mailing address for the Hostway offices in Chicago and Mumbai.
For affiliate marketers, Affinity offers an advertising platform which may help them reach potential buyers in nearly every category of business while driving conversions. The traffic breakdown from Affinity puts Computers and Electronics in the lead at 18.73%; followed by Banking, Finance & Insurance at 14.10%; Health and Beauty with 10.88%; Home and Garden at over 7%; and Travel with more than 6% of the traffic. Between 2 and 5% each: Food and Entertainment; Medical; Apparel; Education; Books, Movies, Music; Gaming; Dating; Real Estate; and Auto. Other categories with traffic from Affinity.com include recreation, flowers and gifts, green / eco, toys & hobbies, career / business opportunities, and office and business.