Zoica Matei.com is the home of an eco-friendly women’s collection that combines style with social conscience, while promoting slow fashion.
The “slow fashion” philosophy is reflected through company’s every day conscious choices, while creating timeless pieces and trans-seasonal clothing, which embrace simplicity of form, and focus on detail.
The Zoica Matei label was created out of the belief that one does not have to wear a printed T-shirt, to validate her commitment to social and environmental issues, and that women can be fashionable wearing sustainable clothing that are flattering to the body. The line is following an untraditional path of launching new designs, due to the belief that fashion needs to slow down and become less season-oriented.
Through the Zoica Matei blog, visitors will be able to read about global sustainable practices, slow fashion, and share general and company information, as an informed customer could become a more responsible citizen.
