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11 Lesser-Known Tips For Attracting Startup Talent
Jun26

11 Lesser-Known Tips For Attracting Startup Talent

It’s tempting to think that you might bump into your unicorn at a MeetUp or sponsored happy hour. The truth of the matter is that 90% of those attendees are recruiting there, too, and the other 10% are trying to sell you services. Start with your network, instead. Reach out to the top 5 superconnectors and ask for referrals. Most importantly, remember to thank them and respect…

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17 Promotion Strategies That Work Wonders
May29

17 Promotion Strategies That Work Wonders

Seventeen successful entrepreneurs share their secrets on how to drive up sales without devaluing your product. “Any relevant holiday can become a reason to offer something for a limited time or with a special discount. It’s a simple strategy, but picking the right times to go all out based on more broadly…

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9 Misconceptions About Starting Your Own Business
May19

9 Misconceptions About Starting Your Own Business

Starting your own business will not let you “travel” and make your “own schedule,” at least at first, because you will be working 80 hours a week. If you love what you’re doing, it might not feel like a grind, but it will still be work. Anyone who tells you otherwise is not being honest. There are plenty of…

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Are You Spending Too Much Time On Social Media?
Apr29

Are You Spending Too Much Time On Social Media?

The exact amount of time depends on the type of business, but for most consumer-facing companies, two to five hours per week is enough. For B2B companies, one to three hours will work. Although I run a social media-focused company, I believe it can be a distraction — many entrepreneurs spend far too…

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9 Things You Shouldn’t Do Right After Getting Fired
Apr14

9 Things You Shouldn’t Do Right After Getting Fired

Take a deep breath and walk out of the office building (if you work in one) to compose yourself. Do not speak to anyone until you feel you can do so in a civil manner. Then, refrain from exhibiting any overt negativity until your last day. You never know when you might have to work with these people again…

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