Guest Author Post


5 Tactics For Maximizing Your Networking Efforts

  • November 17, 2012

The last 14 months have been full of change and incredibly busy for me – a new job, new business and new baby. During each development stage of my new business (, I wanted to fully utilize my resources and meet with other successful and talented business owners in Central Ohio to share ideas and…


How Hiring An Intern Can Help Your Startup

  • September 18, 2012

How many times have you had a great idea that was put on the back burner due to lack of time, resources or money? What happens to all of those things on our to-do lists that would be nice-to-have instead of need-to-have? These nice-to-have to-dos never seem to get accomplished because our “real” work…


Tips To Increase Your Visibility Online

  • September 13, 2012

You’re sitting on a killer idea. No, scratch that … you’re not sitting on anything. You’re spending hours upon hours cranking on your killer idea. You throw up a landing page (LaunchRock is so easy, right?), then put your head down again and keep building. There’s just one problem: How can you be sure


You Set Up Shop Where? Los Angeles?

  • August 24, 2012

The second most common question I get about my tablet publishing startup,, is: What are you doing in Los Angeles? The answer is simple: It’s the ideal place to launch our company. I started my career in Belgium and have travelled the world for business, but when it came time to build my


4 Tips Every Startup Should Know Before They… Start Up

  • August 13, 2012

You have a great product idea — Check. You have the means to develop the product — Check. What did you forget? Marketing. I’ve worked with several startups in my career and I can’t tell you how many new startups say they have funding for product development, but they don’t have funding for marketing “at this stage.” What does that mean? What I’ve heard over and over again is that they plan on funding marketing once they get their first investment round.

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Does Data Really Matter To Your Startup? Definitely, Maybe.

  • July 20, 2012

There’s been a huge amount of conversation over the past few years about data-driven startups, the power of great analytics and how to use data as a tool to make better decisions. So much so that a whole new crop of incredibly expensive and, apparently, incredibly smart people have appeared in Silicon Valley. I’ve even heard whispers that, as the owner of a startup, the next most important hire your company will make is the Head of Analytics, noting any founding team without such minds is lacking. It’s probably just a matter of time before we see our first “Analytics Fund” invest in companies that have this DNA at their core.

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Realizing Your Big Ideas: Popset Founder Jan Senderek Shares His Story And Advice

  • July 16, 2012

Jan Senderek is the founder/CEO of Popset, a growing, collaborative photo album application launched earlier this year and a proud part of Y Combinator’s Winter 2012 batch. Senderek and his friends were tired of wasting time trying to track down photos from each other, so they created Popset, a free iPhone app that makes it easy for friends to edit photos and created shared albums. No more texting or emailing photos to each other. Senderek shared with his own inspiration and advice for other entrepreneurs just kicking off their business.

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