Sean Casto

Sean Casto, a Boston-based entrepreneur, is the founder and CEO of, the original and exclusive platform introducing new mobile applications to users and the marketplace prior to release. Casto discovered this underserved niche of the market through his business experience in the industry, both as an employee and as an app and web developer himself. He has been an analyst for Tapwalk, a location-based mobile app development company, and served in logistics at Wayfair, a leading e-commerce U.S.-based multinational conglomerate. He has also lectured at industry conventions and Universities such as Northeastern and Harvard. Through his work and industry experience, Casto has acquired a deep understanding of the struggles developers face and a passion to serve the growing mobile app community.

How To Write An App Press Release

  • November 14, 2013

You’ve created a great app, and it’s ready for release. Now what? As most developers know, gaining users and promoting your app is just as important as the development process. One of the most highly-regarded tools employed by developers to announce the launch of their app is the press release. A press…


How To Create An Effective App Demo Video To Attract Users

  • November 4, 2013

Most people rely heavily on visual elements during the decision-making process. For app developers who have undertaken a great marketing campaign and been able to successfully drive traffic to their app, the next step is to ensure users are actually downloading the app – and the download is going to…


How To Gamify Your Business

  • October 23, 2013

Gamification is a growing aspect of business marketing, being adopted by almost every company, brand, mobile application or website. The idea involves adding game dynamics into company websites or shopping experiences. For example, a company can provide consumers the opportunity to collect points and…


Top 5 Apps To Engage Customers
(Both New And Current)

  • June 6, 2013

Today’s restaurant owner is challenged with the changing landscape of customer marketing. No longer does a diner go to the yellow pages or even a home PC to make decisions about dining out. Now, consumers check their smartphones to make quick and easy dining decisions. Consumers often find restaurants by…