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What’s In a Company Name?
Apr21

What’s In a Company Name?

It’s the biggest decision for new beginnings…or is it? Choosing a company name. You’ve been deliberating for donkey’s years over what to call your new business. Likewise, you’ve debated it with “dog-walking” Dave, had a few brainstorming sessions with “in the brand business” Brenda…but it’s a one-time decision you can’t afford to get wrong. Right? Well, in truth, we all give ourselves a hard time...

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Training Tips for New Employers: What You Need to Know
Apr14

Training Tips for New Employers: What You Need to Know

For startups, new employers, or new business owners, employee onboarding and training might be unfamiliar ground. After recruiting and hiring new team members, however, it’s crucial to get them started on the right track as quickly as possible. This is where a few training tips for new employers and startups can help. All too often, new employers hire people quickly. Employers then require them to learn on the job. This is a setup for...

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Quality Content Boosts Traffic to Your Site
Apr05

Quality Content Boosts Traffic to Your Site

Google has done an excellent job of keeping its algorithm a mystery. Nevertheless, it’s not hard to see that the top search engine gives higher rank and authority to some sites over others. And those sites tend to have one thing in common…quality content. So what differentiates great content from content that suffices? High-quality content has relevance to both human and machine readers. Additionally, it tends to be...

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5 Tips for Taking Your Small Business International
Mar29

5 Tips for Taking Your Small Business International

Global expansion isn’t just for the big dogs of the business world. Small business is ripe for international growth, especially as remote work has blurred the lines previously defined by geographic borders. If you’ve got expansion on your mind, it may be time to consider making your next move internationally. Potential customers can come from anywhere. Likewise, so can employees. Why not make your business available and attractive to...

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4 Things You Can Do To Prepare Your Startup For Success
Mar25

4 Things You Can Do To Prepare Your Startup For Success

A first glance at startup survival statistics might make you want to rethink your entrepreneurial dreams, as well as how you prepare your startup for success.

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