7 Areas Small Businesses Should Cut Costs in 2020
Whether your business boomed or struggled in 2019, the coming year brings a clean slate with new challenges and opportunities.
The Networking Trick You May Not Want to Hear
You need to hear it: It’s not them; it’s you.The only way to build lasting business bonds is to practice the old-fashioned art of communication.
How to Prepare for an Equity Investment
Before you sign an equity agreement and take money from a VC firm or angel investor, you need to take some important steps.
5 Ways to Find the Frustration for Breakthrough Innovation
Frustration drives innovation. When things aren’t working like they should, it’s easy to see opportunities for improvement.
Nostalgia Sells: How to Adapt Your Marketing
There’s no doubt that nostalgia sells. The key for brands is to look back at the past with a genuine appreciation, rather than a gimmicky push.