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7 Areas Small Businesses Should Cut Costs in 2020
Dec17

7 Areas Small Businesses Should Cut Costs in 2020

Whether your business boomed or struggled in 2019, the coming year brings a clean slate with new challenges and opportunities.

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The Networking Trick You May Not Want to Hear
Nov26

The Networking Trick You May Not Want to Hear

You need to hear it: It’s not them; it’s you.The only way to build lasting business bonds is to practice the old-fashioned art of communication.

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How to Prepare for an Equity Investment
Nov18

How to Prepare for an Equity Investment

Before you sign an equity agreement and take money from a VC firm or angel investor, you need to take some important steps.

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5 Ways to Find the Frustration for Breakthrough Innovation
Nov06

5 Ways to Find the Frustration for Breakthrough Innovation

Frustration drives innovation. When things aren’t working like they should, it’s easy to see opportunities for improvement.

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Nostalgia Sells: How to Adapt Your Marketing
Oct09

Nostalgia Sells: How to Adapt Your Marketing

There’s no doubt that nostalgia sells. The key for brands is to look back at the past with a genuine appreciation, rather than a gimmicky push.

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