Startup founders should be accustomed to going against the flow, yet many continue to believe that investors guard all the roads to success.
No doubt, startup investing is risky and the success to failure ratio of brand new companies still predicts failure all too often. That said, there are certain things savvy investors know to look at that can help improve these odds. Here we’ll have a look at five of the most important.
Startups need to be in tune with the times, and proving a brand’s cultural relevance is an effective way to appeal to the newest wave of consumers.
It takes a village to build a business. Prioritize the relationships that matter so that you have the support you need when you need it.
Your customers will always want a little more — and so will everyone else’s. Partnering with other companies can provide the solution.