There are many ways for showing your visitors that your site is indeed secure and trustworthy, but if you are looking for one that is really comprehensive then this certainly fits the bill. ITM Secure is a company that provides trustmarks to these websites that pass the security tests it administers. The company aims to protect customers from phishing attacks, identity fraud, spam, viruses, adware and spyware, and the tests it carries out take all that into consideration. Just any person who has a site can submit it for evaluation and analysis, and if it passes all tests then it will become the recipient of an ITM Secure badge.

This can but let the webmaster see an increase in conversion rates and AOV, while also seeing a decrease in bounce rates. And that’s not mentioning how much the experience of users is enhanced – they no longer spend a single second worrying about whether the site they are visiting (and which is asking them for personal information) is one they can trust or not.