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Zadby is an online marketplace specializing in connecting advertisers with video producers for popular sites like YouTube. With millions of YouTube videos being watched everyday, it should come as no surprise that brand managers everywhere would seek a way to advertise to these viewers. Traditional commercials don’t work in the video clip world, but product placement is an excellent means of generating brand awareness and increasing market share. Zadby allows brand managers to set up an account and then post that they would like their product placed. Video producers, with an already exis... read more
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PlaceMyProduct.com allows you to sell your ads, sponsorships, and product placements to the highest bidder. In it's simplest form, webmasters and bloggers can make more money by selling their ad inventory to the highest bidder. This could include banner ads and text link ads. However, creativity with ad types is entirely possible as well. Instead of selling the standard ads, people can get creative and sell non-standard ads - product placement in online video, podcast sponsorships, email newsletter sponsorships, advertorials, reviews, ad bundles - anything is possible. Advertisers can find cre... read more
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Brandfame offers a solution to standardize product placement in user-generated content. It lets producers create a profile and post listings of upcoming videos in which they are willing to place products. It also lets advertisers create their profile and post listings of products they have available for integration. Both sides can then find each other through advanced search on several criteria, or they can simply browse listings and view the details if they happen to stumble upon something interesting. Once someone finds something of interest, this person makes an offer to the one who posted ... read more
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