Ecomonkey incentivises greener shopping. They rate tens of thousands of products from hundreds of retailers on a simple green/ethical scale. A simple traffic light rating scheme is used to filter out the best (green) from the good (orange), from the worst (red). These ratings are based on independent certification schemes (e.g. EU energy label), and published corporate responsibility rankings. When you buy greener you basically get more green points (assuming commissions being equal). What's cool is that smaller companies can compete effectively with bigger ones as their marketing costs (and c... read more
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