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RefreshPartners provides end-to-end marketing for social networks. They not only provide analytics and demographics, they also offer personalized campaign management and performance tracking. The company has recently launched Refresh Analytics, an analysis tool for Facebook application developers. The tool is designed to help developers understand their demographic audience, offering them information about how users interact with their applications. Refresh also tracks changes in user demographics including age, location, gender, number of friends and even political views. In fact it cove... read more
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Maptube presents a whole new way of looking at maps. No longer are they simply a tool for getting from point “A” to point “B”, they have a whole range of sociological and economic components to display information about our environment. Created by CASA, the Center for Advances Spatial Analysis at the University College of London, the maps combine typical geographical charts (such as Google Maps) with demographic information (housing prices in London neighborhoods). Users can join any variable of their choosing, using Google Maps creator software, downloadable for free via CASA’s w... read more
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It’s common knowledge that Londoners have little privacy- CCTV cameras are everywhere, celebrities are photographed with long-range lenses pointed toward their homes, and the media are never afraid to do a little digging into anyone’s life. London Profiler does not infringe on an individual’s privacy, but the site makes available neighborhood-specific demographic information. It is cleverly superimposed over a Google map, and users can see how many heart attacks occurred in Kensington, how many people still live with their parents in Brixton, and the percentage of Bangladeshis that liv... read more
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If you’re into stats, Worldometers is filled with them. The site, which is overseen by researchers, academics and volunteers, provides real-time statistics about health, economies, population, demographics, and energy. Statistics of the month are placed at the top of the page—this month they list the price of a bottle of beer in Zimbabwe: Z$ 3,344,562, an explanation follows if you click on the link. Other interesting stats include military expenditure by governments worldwide, book titles published this year, forest lost this year, and dollars spent on dieting in the USA this year alon... read more
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If you run an online store, traditional inventory tracking and organizational methods just won’t cut it. Genevatestore.com offers a program where store managers can have their inventory, sales, and statistics all together on one screen in a plain and readable fashion. The main page is a store overview with constant updates on new orders, new customers, edited products, sales, transfers, etc. There is also a statistics section with annual and monthly sales, and total customers. Below this section is the inventory alert where products that are about to run out are posted for re-ordering. These... read more
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Moving anytime soon? If that’s your case, you might want to check out Neighboroo, a Google Map mash-up which aggregates demographic data, crime stats, climate, and the like. Data is taken from various sources, e.g. government departments, academic institutes, and researchers. To research a location, input an address, intersection, state, zipcode or landmark into the query box. Or simply click on the map. The map is color coded to give a general overview of a certain characteristic; green is desirable, red not so much. Other useful info included on the map: home prices, lifestyle, schoo... read more
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