The attention economy—this is one the latest buzz words running around the internet. People want to know what captures attention and how to sustain it. One way to do so is through analytics tools such as those provided by Alenty. They analyze how visitors use your site, how they interact and share information, and how high their level of engagement is, among other things. Take for instance, their Who’s Hot widget. It measures individual participation—the more a user efficiently interacts on a site (their contributions are read), the higher they are ranked on the Who’s Hot scale; ... read more
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