StartupSchwag.com - Grab Your Bag of Web 2.0 Schwag

Anyone who spends tons of time online but can't get over to the conferences to receive all of the schwag will like this site and the ability to display their love for web 2.0 culture. There are tons of popular sites, so they'll never run out of shirts to give away, plus sites will want to get in on the action by getting all of the free publicity that's taken further than just ads posted on the sidebars of webpages.

Will people want to pay $14.95 a month plus shipping for some logo t-shirts? How will they be selecting the sites whose logos are printed on the shirts, and will subscribers get to be a part of the selection process? Could they maybe do a similar thing to Threadless and display flickr pics of proud shirt wearers, and posting a certain amount of pictures leads to a discount on future shirts or something like that?

"Startup Schwagâ„¢ is a web2.0 startup schwag tshirt of the month club. It's based on a simple, wonderful idea recently abandoned by RubyRed Labs in San Francisco: Valley Schwag. They shipped Silicon Valley schwag to subscribers every month. In April 2007, they stopped shwagging.

Startup Schwagâ„¢ was launched in early September 2007 to fill the void left by Valley Schwag's departure. I like schwag. I know I'm not alone. I wear logo shirts, event shirts, like they were band t-shirts. I get strange looks wearing my del.icio.us shirt around people who don't know what it means. I don't care. It's web culture.

I want to set the baseline expectation of one tshirt per month at least to start, just so this is sustainable. We'll almost certainly have stickers, buttons, chochkis, etc, monthly, but that's the load that made ValleySchwag more difficult to manage, so this is the part where I reiterate a key sentiment from the first blog post: in the event that we can't handle sourcing all of that extra schwag, we will at the very least always have a tshirt. I've figured out how to make sure we don't run out of those, so this should all be pretty smooth."