SmartyPig.com - The Web 2.0 Piggy Bank

We all need to save our pennies for something-- gas money, lunch money, the next Too Big to Fail bank failure, or near failure, a new kitchen sink. In hard times like these hording our monies, burying it, sticking it in commodities and alcohol, or even stuffing it into an old school piggy bank to a wait better days isn’t a shabby idea. Either way, when money’s hard to come by, saving it is key. If you don’t want to have to resort to digging through rusty treasure chests for precious gold to melt and trade, try SmartyPig, a new online bank that’ll help you reach your goals. SmartyPig is not your average bank. Think of it as a bank, but Web 2.0 style. With SmartyPig, you register, give the appropriate info, then you tell SmartyPig what you want, whether it’s a new car or a college fund for little Theo. Tell SmartyPig how much you want deducted from your existing checking account every month. Then you can tell the world about it and see if they want to contribute. The next time gamma wants to send you cash, tell her to go to SmartyPig and donate to your slush fund. There’s even a Facebook widget. Don’t worry, SmartyPig is FDIC insured and hacker safe.

“So we set out to create an innovative, on-line resource that would help us, and others, save for specific items and events. A safe and secure site where savings accounts are goal oriented.

But we didn’t stop there. We thought, what if we could give our customers the opportunity to make their accounts public (or not), so that their mom, dad, grandma, grandpa, friends and other family members could help them save up, creating an opportunity to reach their savings goals even faster?”

SmartyPig is a good way to keep saving with your goals in site. It’s a lot easier to reach your goals if you share them. SmartyPig offers competitive rates and incentive to start saving.

Is SmartyPig safe? Will users trust SmartyPig? Is this the smartest way to save?