Proflowers.com In their own words
“Since ProFlowers' launch in 1998, it has become the largest domestic grower-direct Internet flower provider. ProFlowers sells a wide variety of fresh-cut flowers, mixed bouquets and potted plants, shipped fresh from the grower. The products sold on the site are chosen for their exceptional quality and uniqueness as well as their freshness. ProFlowers boasts unparalleled customer service, quality products and a 7-Day Freshness Guarantee for each order shipped.”
Why Proflowers.com might be a killer
ProFlowers has developed an interesting business model. It operates an e-commerce marketplace for perishable goods that offers fresh, high quality products direct from the supplier to the customer. Unlike other flower retailers, ProFlowers oversee every part of the process, from the planting of the flowers to the flower delivery itself. They send fresh from the fields and bypass middlemen, which means better flowers and a better value.
Some questions about Proflowers.com
Is ProFlowers really changing how America sends flowers? Why are there no deliveries on Sunday?
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