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In their own words
“Here at Just My Size, we're committed to providing you with clothes that fit and flatter just right. That's why we guarantee to replace your order or fully refund your money (your choice) for any reason. So, if you're not satisfied, simply send your Just My Size order back, and we'll take care of the rest!”
Why it might be a killer
Just My Size is a fantastic site where users will be able to find an incredible wealth of apparel and lingerie products and information. In addition, users will be able to browse into a varied collection of great-fitting plus size clothing: skirts and pants, related separates, fleece sweats, casual tops, t-shirts, jeans, pant sets, denims, capris, slacks, leggings, tunics, and more. More over, customers are enabling to receive JMS catalogs in their e-mail inbox every month, only by opening an account. The site is really well organized, divided into different categories such as, clothing, bras, panties and lingerie, swim, men and kids and outlet among others.
Some questions
Will users find the website appealing? How will they be able to compete with so many other websites offering the very same products?
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