EyeSave.com - Eyewear for less

Established in 1998 eyesave.com is an online discount eyewear store – think outlet store without all the hassle of trudging through loads of rubbish and broken products. They offer 20 – 70% discount on over 80 brands all 100% authentic and covered by manufacturers warranty. Eyesave.com is a complete source for every customers eyewear needs, whether its sunglasses, contact lenses, or frame cases, eyesave.com has it all. All of this they offer with outstanding customer service and quick delivery. The site is easy to use with clear categories and has a useful order tracking service.

"The number one goal, to satisfy all customers, is accomplished by providing the largest selection of products at the lowest possible prices, delivering products in a timely fashion, an automated and bar coded warehouse and an in-house customer service center. By doing continual upgrades to the site, the shopping experience for each customer is an easy and enjoyable one."

This site is well established and has already featured in top press such as The New York Times Sunday Style supplement and People Magazine. Advertisement like this further expands the huge potential audience. They offer a great service and let's face it, everyone likes a bargain and these guys are offering a discount of up to 70% below retail. There is a huge market for the products they are offering as they offer a wide variety of brands as well as other eyewear accessories. In addition they offer these services with the guarantee that the product is not counterfeit which can be a problem when scouting for good deals on the internet.

Does the web design make the site look like a discount store? Will customers pay for delivery? There are a lot of competitors in this market; does eyesave.com stand out at a first glance?