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CurrySimple.com allows the average person the ability to cook a true restaurant quality Thai meal at home. It does this by offering restaurant quality Thai food sauces that are made and packaged in Thailand with fresh, natural ingredients. The sauces are packaged in a food-service size as well as in smaller packs for consumer retail. There customer base ranges from the average consumer that wants to cook a quality Thai dish to restaurants that want a consistently great tasting product. The site offers authentic and Asian fusion style recipes and cooking videos. They also encourage their customers to send in their favorite recipes with pictures to get free products. The newsletter subscriber rate has tripled because you gain access to the free "Cooking with CurrySimple" cookbook. Not all packaged sauces are created equal.
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| In their own words | |||
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"We are currently focused on building our customer base online while we expand into different retail locations nationwide. Our online success has been a key in growing our presence in cities where CurrySimple is not yet available at a customer's local store. The media has been very excited about our products as they have been featured on TV, Radio, Newspapers and Magazines. Our product line is about to add 3 amazing new products that will help reach to a more broad range of customers."
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| Why it might be a killer | |||
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The products are easy to use and the cooking results are equal to your favorite Thai restaurant. The packaging used for the curry sauces is the most advanced available and truly space shuttle ready. Well known retailers like Whole Foods have already started selling the products. Thai food is a hot Asian cuisine right now while Chinese is suffering. The product line, customer base and retail locations are expanding.
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Wouldn't it be interesting if the users could submit their own recipes?
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