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Mad Mimi is all about lovely email. To make a simple analogy: if email campaigns were books, an email campaign with Mad Mimi would be the back cover. You can also look at Mad Mimi as slightly more structured email marketing service that makes it easier, faster, and more fun to do email marketing. What does Mad Mimi do that makes her different to other services? Well, you can add "modules", drag them up and down, add captions and links to your images, and dividers elements between each module making for a clean, sophisticated layout that's easy to make and even easier to read. There are no temp...  read more
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Like many entrepreneurs, Nadim Elgarhy sees profitability in the new online video market. True, monetization on blogs, podcasts, or serialized videos isn’t easy unless you’re a YouTube superstar, master blogger, or guru speaker. If you don’t have the name, the more likely it is that you won’t be making bank off your creative outlet of choice. However, you can still try. And Nadim Elgarhy’s Videorix wants to help. The method is simple really. If you want some extra pocket change from your videos, sign up to Videorix and then get started looking for advertisers who want to pay for a li... read more
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So what exactly is the state of music these days? DRM or no DRM? Download or buy? Who gets what? These are some of the more pressing questions facing, artists, musicians, and record labels of late. Where music execs have made all the money, artists often get shafted, and forced to generate revenue through heavy touring. Physical sales are almost non-existent and there hasn’t been a viable model to replace this decline in sales. Which is where Merlin comes in. Merlin is a nonprofit organization dedicated to helping independent music companies steer through the flotsam and jetsam of today’s ... read more
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Adverstore is democratizing the web-banner phenomenon. Now, web-banner advertising is no longer limited to larger companies with big marketing budgets- anyone can afford it. That’s because Adverstore has created marketing campaign templates across a variety of industries (ranging from women’s lingerie stores to catering companies to alternative medicine centers) and can offer you those banners at a fraction of the cost you would normally pay (everything is less than five dollars). Adverstore offers over 40,000 templates for more than 300 specific businesses. Most of the banner ads incl... read more
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RefreshPartners provides end-to-end marketing for social networks. They not only provide analytics and demographics, they also offer personalized campaign management and performance tracking. The company has recently launched Refresh Analytics, an analysis tool for Facebook application developers. The tool is designed to help developers understand their demographic audience, offering them information about how users interact with their applications. Refresh also tracks changes in user demographics including age, location, gender, number of friends and even political views. In fact it cove... read more
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StreetEasy, the New York based real estate listing service has now expanded down to Jersey. So far, Hudson Essex, Morris, Bergen and Passaic Counties are all covered. As the name suggests, StreetEasy has made the daunting task of finding an NY apartment a much friendlier, less frustrating ideal. It has taken the same approach with New Jersey. The site gives users highly customizable search system. Searches can be filtered by the standard neighborhood, price, number of bedrooms, and also by building, zoned school area, and new developments. The site also compiles extensive demographic and... read more
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These days, online advertising seems to be dominated by pay-for-click solutions that do not in anyway guarantee that the people clicking will result in new business. Pontiflex looks to change the way online advertising is structured; away from pay-for-click and towards a model that makes the most of advertising dollars. Pontiflex allows lead generators to take control of every aspect of lead generation by giving them the ability to find lead generation publishers using the Pontiflex GENlist directory and allowing them to set up campaigns in under 15-minutes. Real-time reporting, optimizatio... read more
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What happens when you combine the YouTube, DIY generation of would be film makers, online video advertising, and business? Try SpotMixer, a new video ad solution aimed at small and medium businesses who don’t want to spend gazillions of dollars on advertising. SpotMixer makes creating your own video ads easy to do. They have a selection of premade templates. Pick one, then add your own content. You can use video, pictures, and other images. Then add some music. SpotMixer has a library of licensed music you can use without fear of legal infringement. The last step just involves filling out c... read more
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Have a big idea but don’t know where to start? Try Prototype Invest, the next generation of investment firm. We all have big ideas, but not everyone has the cash, tools or access to VC funding to get started, to build a prototype or actual product to show to investors. Prototype Invest is an alternative to the usual VC funding, pitching, and scrapping together all your pennies to build a prototype. Prototype will actually provide you the tools and guidance to build your product in exchange for equity. Instead of money, you get technology. Prototype doesn’t require any money from you, simpl... read more
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